A new direction, a new look
Minimal, bold and focused visual identity
Gaminfy – New Chapter marked a complete shift in visual direction, introducing an entirely new design principle for the brand’s social media presence. Unlike previous campaigns, this approach focused on a monochrome system, built almost entirely around a dominant green tone.
The idea was simplicity and clarity — stripping the visuals down to their essentials while maintaining strong impact and recognizability. The consistent use of a single color created a clean, confident look and allowed the content to feel structured and intentional.
This project demonstrated the flexibility of the Gaminfy brand, showing how different visual concepts can coexist while still feeling cohesive and premium.
