Pushing visual boundaries
A bold, detailed campaign for a leading game store
This project was created for Gaminfy.rs as part of a new visual campaign introducing fresh offers and a redesigned promotional approach. The goal was clear: to move beyond typical game shop visuals and create something truly distinctive, detailed, and premium.
The design direction focused on high-impact compositions, strong hierarchy, and carefully crafted details — resulting in visuals that stand out immediately. At the time, no other game shop in the region was presenting its offers with this level of polish and depth, effectively setting a new benchmark for gaming-related design.
This campaign pushed creative limits and raised expectations for how digital game stores can visually communicate value, quality, and professionalism. A project that marked a significant step forward in defining modern game shop aesthetics.
