The goal was to create a modern, dynamic, and recognizable identity for Skinstore, a platform dedicated to Counter-Strike skin trading. The focus was on crafting a bold visual presence that appeals to the gaming community while maintaining a professional and trustworthy image.
I strive to create designs that resonate with audiences and reflect the unique characteristics of each brand. For Skinstore, this meant combining creativity with functionality to deliver a standout identity and engaging social media content.
For Skinstore, I developed a cohesive visual identity that captures the spirit of Counter-Strike. The logo is a sleek textual design, where the "O" in "SKINSTORE" features the outline of a knife, a subtle nod to the in-game skins and the core essence of the platform. Additionally, the icon version of the logo incorporates the letter "S" with a knife passing through it, creating a bold and distinctive mark for the brand.
The branding was designed to be versatile and highly recognizable, ensuring it could stand out both on the platform itself and across digital channels. The knife element in the design connects directly to the Counter-Strike community, while the clean and modern typography ensures professionalism.
To enhance their online presence, I created two engaging social media posts in the iconic Counter-Strike style. One post promoted their Referral Program, encouraging users to invite friends to earn rewards. The second highlighted the Live Trade feature, showcasing the platform's seamless and interactive trading experience.
An additional highlight of this project was the creation of a story template designed to actively engage their audience. This template invites followers to guess "Which skin is in the picture?" with clues provided below the image. The editable design allows the client to easily update the content, making it a fun and interactive way to connect with their community.
